Innovate Blog
‘Pause’ – new Diamond Impresso double wall hot cups

Monday December 30, 2019

Take time out to ‘pause’ for coffee with a brand-new diamond emboss Impresso hot cup from our partner supplier Huhtamaki. A contemporary colour palette and design, in a mixed sleeve of four, with iconography and QR code on the cup linked to recycling messaging, this PE lined double wall hot cup is manufactured in the UK and can be recycled via a cup recycling scheme.

Features & benefits:

  • Made in the UK
  • 100% PEFC certified paperboard
  • Recyclable via growing infrastructure
  • Use 25% less material than comparative cups in the marketplace
  • Reduced packaging weight
  • Ergonomic diamond emboss

Becci Eplett, Marketing Manager at Huhtamaki UK explains the cups’ distinctive benefits:

“Our latest innovation, Diamond Impresso adds to the hugely successful ‘S’ Wave and Bubble Impresso embossed range. As with all of the Impresso range, these cups use up to 25% less material than most other smooth walled double and triple wall cups on the market.  This is a significant reduction in packaging weight without compromising cup performance and is ideal for businesses who are continually looking to improve their sustainability.  Our new diamond design feels great to hold and offers enhanced insulation.”

The new ‘pause’ Diamond Impresso is perfect for hot drinks and is recyclable at one of over 4,500^ paper cup recycling points in the UK, where consumers can return cups via bring banks and in-store take back schemes.

“We understand that packaging is about so much more than purely what goes around a product,” explains Becci, “it’s about building brands, protecting reputation, and opening up new opportunities in new markets. As with all our paper cups and containers, the new ‘pause’ Diamond Impresso is manufactured right here in the UK from 100% PEFC (Programme for the Endorsement of Forest Certification) paperboard, which is good for both the environment and for the economy.”

The Impresso range can be fully customised with a full colour, branded design allowing Bunzl Catering Supplies’ customers to personalise the cups to their own design – please ask for more information.

Pause Cups Huhtamaki – Innovate Product Launch Jan 20