Innovate Blog
In-vogue beverages 2018 – The rise of independent breweries

Thursday August 23, 2018

According to Mintel, in 2018 there has been an increasing demand for food and beverages from small, independently owned businesses. One beverage that is at the forefront of this trend is craft beer. Over the past year sales for craft beers in the UK has increased by 15 per cent.

Craft beer is defined as a beer that is made in a brewery that produces small amounts, typically much smaller than large-scale corporate breweries, and is independently owned. The reason why craft beer is popular is because it’s generally characterized by its emphasis on quality and flavour.

The craft beer industry is moving at a considerable pace, with new releases, on-trend styles and innovative serves appearing all the time.  Some of the biggest beer brands in the UK are fighting for space against their craft rivals. Supermarkets Tesco and Sainsbury’s have stripped back their offering of mainstream beers to make room for craft, while Waitrose has added a further 25 speciality beers to its collection and Asda has dedicated 10 per cent of floor space to craft beer.

Craft beer has become so popular that it is even making a move from bars and pubs into the world of casual dining. As consumers are choosing to have more unique beverages that they haven’t tried before when eating out, venues are increasingly moving to offer bespoke and varied beer lists, as a counterpoint to the more traditional wine list.

IPAs are a style of craft been that has grown by 40 per cent during the past three years, which news website Business Insider attributes to a growing number of people who are starting to like the strong hops flavour. They say: “It’s never been a better time to be a beer drinker than right now.”

The most famous craft beer brand Brewdog produces beers in a variety of styles such as ale, stout, India pale ale (IPA) and lager. In 2017, Brewdog began to serve their beers in a street food environment at Malty Street Market. This proved to be so popular that they eventually opened a permanent store in Soho (London).

If you’re adding craft beers to your drinks menu, Bunzl Catering Supplies has a variety of disposable tumbler options to suit your needs. For serving bottled beer for consumers on-the-go or who want to enjoy their beverage outdoors, try a Solo® Event+® tumblers from our supplier Dart Products Europe. Made from RPET the tumblers cater for any occasion and market, such as convenience stores, sports stadiums and any outdoor events or festivals. The tumblers are available in four different sizes; 250ml, 300ml, 400ml and 500ml (8.8oz, 10.6oz, 14oz and 17.6oz), we recommend serving a pint of craft beer in the 500ml option.

For draught beer try a single-use polypropylene tumbler from our exclusive brand METRO CUP. These tumblers are manufactured from thin walled polypropylene, which is virtually crack resistant, are CE marked to line and brim, and are available in 2 sizes (half pint and pint).

To find out more about our range of disposable tumblers, please contact Bunzl Catering Supplies today.

Image sourced from:

https://miaspt.com/craft-beer-on/

 

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