Innovate Blog
RE:MIND – new exclusive brand range of luxury washroom products

Friday June 7, 2024

Bunzl Catering Supplies is launching a new exclusive brand called RE:MIND, a luxury hand and body care range that is raising the bar through a first of its kind collaboration with Amplify Goods*, a certified diverse social enterprise. Amplify Goods will donate at least 50% of their profit from RE:MIND to supporting grass-roots charitable projects, the Wilderness Foundation – working to keep people healthy and our planet wild, and Quiet Changemakers – supporting introverts who want to make a difference.

The RE:MIND range launches with a cleansing and uplifting Hand and Body Wash, available in 5L refills and a nourishing Hand and Body Lotion with soothing shea butter in 1L refill pouches. Both are paired with 500ml glass bottles that are washable and built to last and not to be disposed of. The ‘Forever’ bottles are produced and hand-packed in the UK, using upcycled cardboard waste from local businesses.

The carefully selected ingredients are between 96% and 99% naturally-derived, depending on the product – and are Vegan Society certified. RE:MIND offers premium quality products with mood-enhancing essential oils, other responsible ingredients and a ‘Forever’ glass bottle and bracket are designed to enhance the washrooms of offices, spas, hotels, restaurants and bars.

RE:MIND has been designed with environmental and social impact front-of mind, which we know is increasingly important to businesses. The purchase of RE:MIND not only supports charitable initiatives at the intersection of mental health and nature, but products also champion waste reduction, to help us all reduce and reuse before relying on recycling.

Amy McLauchlan, Exclusive Brand Manager at Bunzl UK & Ireland comment: “Not only does our unique brand of hand care stimulate your mood with delicate essential oils, it also protects your skin with nourishing shea butter. Also, with every hand wash, 50% of profits go to supporting mental health and projects protecting wildlife.”

For more information please contact us – or click here.

*Amplify Goods are 50% minority-owned, 50% LGBTQ+ owned, 100% women-owned, and proudly UK-based.