Preference for brown baking parchment
Our partner supplier Wrapfilm has completed market research which shows customers have a preference for brown baking parchment instead of bleached white. So we’re changing our baking parchment rolls from white to brown at no extra cost!
The positives of moving to a brown unbleached baking parchment are:
- Brown paper evokes perceptions of tradition and home-made products
- Matches current trend in brown muffin cases and paper in coffee shops
- Responds to customer interest in untreated, natural products
Our supplier says that the brown parchment rolls are better for the environment because:
- No bleach is used
- Uses less energy to manufacture
- Produced only from natural raw materials
- Made from FSC certified paper from sustained forests
Post Details
Latest Posts
What ‘added value’ services might we expect from a supplier of cleaning products – and why are they important?
Clean and simple: a series of blogs from Cleanline expert Rod Hale. We asked our
Serve your fashionable drink in a Flexy-Glass Hi-Ball tumbler
Our partner supplier Plastico has just launched a unique, new Flexy-Glass Hi-Ball disposable tumbler –
