Preference for brown baking parchment
Our partner supplier Wrapfilm has completed market research which shows customers have a preference for brown baking parchment instead of bleached white. So we’re changing our baking parchment rolls from white to brown at no extra cost!
The positives of moving to a brown unbleached baking parchment are:
- Brown paper evokes perceptions of tradition and home-made products
- Matches current trend in brown muffin cases and paper in coffee shops
- Responds to customer interest in untreated, natural products
Our supplier says that the brown parchment rolls are better for the environment because:
- No bleach is used
- Uses less energy to manufacture
- Produced only from natural raw materials
- Made from FSC certified paper from sustained forests
Post Details
Latest Posts
kp Infinity™ recyclable food boxes
A range of fully recyclable food boxes made from EPP, an innovative alternative to EPS, designed to be recyclable in the existing waste management infrastructure.
Sustainable Future: Why is there a global shortage of PLA and how will it affect the catering and hospitality industry?
We are talking to our customers about practical product alternatives to negate any affects of the current shortage of PLA material.
